MICHAEL BONFIGLIO

Hello, my name is Michael.

How do you do?

When I think about design I think of platonic forms. The idea that there is an ultimate solution for everything, every problem. The point of design is to find this ultimate solution. For me, design is about problem solving, it's about finding the most simple, the most useful, the best solution to problems, or their ultimate solution.

I graduated from Fordham with a degree in Communications. And the core of communications is the notion that everything we are as a society, as humans, is built on agreed upon meanings. We can communicate because we all agree that the word chair represents an object we sit on. Without this mutual understanding everything we know falls apart; it's rendered useless because it's meaningless.

Visual design has less uniformity than spoken language when it come to concepts. Saying something is not the same as showing it, and that's why design is so powerful. Solutions in design are not as easy as picking the right word, the language of visual design is more nuanced. This is what design is about, and why I find it so interesting. When I design, I'm discovering the best way to communicate something to an audience.